Marketing-mix models — measure the impact of marketing activities, competitive effects and market environment on sales of a product. This method is extensively used in Consumer Packaged Goods (CPG) industry, although it is now being adopted in retail, telecom and… … Wikipedia
Personalized marketing — (also called personalization, and sometimes called one to one marketing) is an extreme form of product differentiation. Whereas product differentiation tries to differentiate a product from competing ones, personalization tries to make a unique… … Wikipedia
The Beanstalk Group — Beanstalk Type Subsidiary of Omnicom Industry Marketing Headquarters New York, United States Key people Michael Stone, CEO Website … Wikipedia
Economic Affairs — ▪ 2006 Introduction In 2005 rising U.S. deficits, tight monetary policies, and higher oil prices triggered by hurricane damage in the Gulf of Mexico were moderating influences on the world economy and on U.S. stock markets, but some other… … Universalium
Direxion — Type Trust Founded New York, NY Headquarters Newton, MA, U.S. Key people Daniel O’Neill, President and Chief Investme … Wikipedia
Computers and Information Systems — ▪ 2009 Introduction Smartphone: The New Computer. The market for the smartphone in reality a handheld computer for Web browsing, e mail, music, and video that was integrated with a cellular telephone continued to grow in 2008. According to… … Universalium
Exchange-traded fund — An exchange traded fund (ETF) is an investment fund traded on stock exchanges, much like stocks.[1] An ETF holds assets such as stocks, commodities, or bonds, and trades close to its net asset value over the course of the trading day. Most ETFs… … Wikipedia
Venture capital — (also known as VC or Venture) is a type of private equity capital typically provided to immature, high potential, growth companies in the interest of generating a return through an eventual realization event such as an IPO or trade sale of the… … Wikipedia
Amadeus IT Group — Infobox Company company name = Amadeus IT Group SA | company company type = company slogan = Your technology partner foundation = (1987) location = Madrid, Spain key people = José Antonio Tazón, President and CEO num employees = 7663 revenue =… … Wikipedia
Freeman Spogli & Co. — Infobox Company company company name = Freeman Spogli Co. company type = Private Ownership founder = Richard Riordan, Bradford Freeman and Ronald P. Spogli foundation = 1983 location = industry = Private Equity products = Private equity funds,… … Wikipedia
United States — a republic in the N Western Hemisphere comprising 48 conterminous states, the District of Columbia, and Alaska in North America, and Hawaii in the N Pacific. 267,954,767; conterminous United States, 3,022,387 sq. mi. (7,827,982 sq. km); with… … Universalium